人間の皆様、ご機嫌麗しゅう!ROBOT55(ロボット・ゴー・ゴー)です!
先月の話になりますが、eBayで主に海外向けにビンテージ・アナログ・カメラの本体及びパーツを販売しているVery Best Cameras Japanという会社さんのビジネス紹介ビデオを撮影しに東京都千代田区の本社に行ってきました! Continue Reading…
人間の皆様、ご機嫌麗しゅう!ROBOT55(ロボット・ゴー・ゴー)です!
先月の話になりますが、eBayで主に海外向けにビンテージ・アナログ・カメラの本体及びパーツを販売しているVery Best Cameras Japanという会社さんのビジネス紹介ビデオを撮影しに東京都千代田区の本社に行ってきました! Continue Reading…
Well, have you ever wondered why some videos go viral? Have you ever wondered how to make a viral video? Well, today, you might be in luck; here’s more free tips.
We been working on producing a viral video for a famous Japanese company. I hope to be able to show that one to everyone soon; we are all expecting that it will be a hit. But in the meantime, to that end, I have been researching data and studying how to make a viral video. You know making a viral video isn’t just blind luck; there is a method to the madness. The making of a viral video comes down to three things: 1) A scientific approach (understanding your target audience and they way they think) and; 2) The artistic touch (humor or a great idea) and; 3) Luck.
Yes, of course, like with everything in life, luck is important. While I cannot guarantee that you will make a viral video by following my points below, I can guarantee that these points will increase your odds of making one. There are 6 key factors in making a viral video and that you definitely will benefit by reading this article.
1) Be funny or outrageous!
Funny and outrageous is probably the best way to go viral. Problem is, how many of us are “funny”? And, even if we are, for business use, is it widely acceptable? (I mean is it “family friendly?)
I write, produce and direct an extremely popular Sunday morning show in Japan. We are pretty outrageous (by Japan standards) for our humor. In our program, we often make “corners” in our show for sponsors. I’ve noticed one thing about big company sponsors; they love you doing outrageous stuff and think it’s hilarious on your show, but they don’t want you doing that on their sponsored part of the show! I mean, they laugh out loud when you make jokes that they are not a part of; but when they get involved they suddenly become VERY conservative.
It reminds me of something I was told many years ago by a Program Director at a big Tokyo radio station (when my program’s rating were breaking the charts). He called me to his office and said, “I want you guys to be funny… But try not to be so funny.” No kidding. I told him that we are either funny or we aren’t… But it is important to keep your target audience in mind!
Like I said, people at companies like it if you do wild and crazy stuff, and “push the envelope,” but they don’t like it when they are a part of it, and their (your) boss is breathing down their (your) necks. So keep that in mind.
Being funny but being widely acceptable? Wow! Of course, that ups the ante quite a lot and makes things much more difficult: How to be funny, yet not take the chance of offending anybody? I suggest talking with your staff! Use the funny and crazy people inside your company or hire professionals (and I mean people who do write humor or comedy for a living! It can be expensive, but it ups your odds of success.)
Here’s a good idea that can’t possible offend anyone (except this kid’s mom!)
2) Think “How would a Las Vegas Magician do it?”
When making your video, remember to try to think like a Las Vegas musician. Remember the last time you saw a good magician? When the magician showed you a trick that made you go “Wow!” You immediately wanted to see it again and you wanted your friends and family to see it too, right? That’s a secret to getting a video go viral.
3) Promote ONE idea and ONE idea only. Don’t Hard Sell!
This is actually kind of easy. Of course you all have heard the “KISS Principle”? The KISS Principle is: Keep it simple, stupid! If you have a great idea, then don’t clutter the message with extraneous information. A great example is the video below. At the end, it shows the product. Simple and sweet!
Now, imagine if, at the end of the commercial, they went through a litany of information like: ingredients, a sale, what grocery stores were carrying the product, their new gallon can? That would just ruin the short and simple message. So keep it as short as possible. Remember: “Brevity is the soul of wit” – Shakepeare
4) Use highly quality production
There’s nothing that more of a turnoff to your video than poor production. The three worst offenders are: Poor lighting; poor sound; and poor or out of focus camera work.
Now, if you are a small company, then professional video services might be just out of reach of your budget. But fear not! I give free video tips every week on this very webpage! Please check out our regular column: Video Tips! Make Your Own Video For Your Business For Free! Part 2〜ビジネス動画を自分で作ってみよう!その2〜 (robot55.jp/blog/video-tips-make-your-own-video-for-your-business-for-free-part-2/)
Here is a TV commercial that I worked on and that is my voice at the end. But I think this is a fine example of the kind of idea that is “cute” and could go viral (if it weren’t on TV constantly already). The idea is simple and funny and I think everyone can relate to it and it is a hit TV commercial.
The guys can especially relate to the second one where they were embarrassed in front of the beautiful women because of their silly antics!
5) Promote!
Once the video is made, you must promote! And that means getting everyone down to the computer keyboards and posting the video link anywhere and everywhere possible. And I don’t mean just do it one day and then drop it; you must have a thought out plan of action that runs a few months. Rome wasn’t built in a day, you know! This doesn’t happen by magic, it takes effort. The video on the company webpage, YouTube, Facebook, Twitter, company blogs, Linkedin, all social media and everywhere is critical for your success. Get your team to think about possibilities. Make a daily schedule showing assignments.
Of course you could spend a ton of money on promoting your video, but, then again, doesn’t that sort of defeat the purpose? You intend upon making a viral because it is great promotion; it is believable (because regular people are promoting you) and, so, it is cost effective.So we don’t want to spend a ton of money on advertising for our advertisement (sounds absurd when it is put that way, doesn’t it?)
But what to do? Need a good idea? Need to “think out of the box”? Check this out:
Ever heard of a Greek artist named “Stefano”? He is drawing pictures on Euro bank notes and has become famous for doing so.Will he become rich? I don’t know, but he has very wide name recognition and hasn’t spent much money, only time and effort.
Stefanos has hijacked the euro banknotes including small characters to transform the traditional engravings into scenes to protest and promote himself (lots of good art is protest, is it not?) Of course, I won’t condone this (wink! wink!) but, you have to admit that, by doing this, Stefano has made a big name for himself… A what did it cost him? Not much. He’s all over the European and worldwide press.
Here’s a few examples. This is pure genius in viral marketing.
6) Keep it short!
From our post entitled: 90% of All People Say a Video Helps To Decide a Purchase!〜購入の決め手はビデオ広告!(robot55.jp/blog/90-of-all-people-say-a-video- helps-to-decide-a-purchase/)
According to research conducted by Jun Group (2011), videos that are 15 seconds or shorter are shared 37 percent more often than those that last between 30 seconds and 1 minute. If you make your video longer, that stat goes down. Those shorties are only shared 18% more often than videos of longer than 1 minute.
Also, according to research by Visible Measures, 20% of your viewers will click away from a video in 10 seconds or fewer. And it doesn’t get a lot better than that. You’ll lose about 1/3 of your viewers by 30 seconds, 45% of them by 1 minute and almost 60% by 2 minutes.
So keep it short!
And finally, #7! (OK, I said there were six tips, but there’s 7! So sue me!)
7) Use a cat!
(Chuckle!) When all else fails, then use a cat. This is, I think, the Hail Mary pass of all ways to do a viral video… But hey, Grumpy Cat has over 7.5 million “Likes” on Facebook, so who am I to argue with a successful cat? I wanted to use a cat for the top photo of this blog post, but we don’t have a cat…
So, I’m hoping instead of always peeing on the rug, our dog can get a few million Facebook friends and start making millions too! I’m going to name him, “Sort of Grumpy Dog.”
If you have any questions at all, please feel free to contact me, Mike, or Ken at Robot55: Email: contact@robot55.jp
We promise to help you, even with free advice, if you need it. Let’s have fun and make fun videos for our lives and our businesses! Because having a good life and making money is fun too!
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Want to see some videos we have made for happy customers in the last few weeks at a reasonable price?
See our Youtube page: https://www.youtube.com/channel/UCCRBSdzh-E4_bRM_akdRAAQ
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For more free tips:
Video Tips! Make Your Own Video For Your Business For Free! Pt. 1 (www.robot55.jp/blog/video-tips-make-your-own-video-for-your-business-for-free-pt-1/)
Video Tips! Make Your Own Video For Your Business For Free! Part 2 (www.robot55.jp/blog/video-tips-make-your-own-video-for-your-business-for-free-part-2/)
Make Your Own Video For Your Business For Free! Part 3 – You Need a Map: How to Write a Script! (http://robot55.jp/blog/make-your-own-video-for-your-business-for-free-part-3-you-need-a-map-how-to-write-a-script/)
Video Tips! Make Your Own Video For Your Business For Free! Pt. 4((www.robot55.jp/blog/video-tips-make-your-own-video-for-your-business-for-free-pt-4/)
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ビデオ制作、ロボット・ゴー・ゴー,
人間の皆様、ご機嫌麗しゅう!ROBOT55(ロボット・ゴー・ゴー)です!
今日はオンライン・ビジネスに動画がどれだけ役に立つか、という久々にちょっとマジメなお話。
オンラインといっても楽天で物を売っているネット・ビジネスだけじゃなくて、実際に商店街でお店を経営していたり、個人事業経営をしている全ての方々が対象です! Continue Reading…
Just over a week ago, I posted an article that featured some very cool animations by a Stop-Motion animator named Adam Pesapane who is better known as simply, “Pes.” That article featured one animation in particular that is the shortest film ever nominated for an Oscar. It is called, “Fresh Guacamole.” It is a fantastically fun animation and you can watch it and a couple of others here: Need a Break? Watch These Three Fantastic Short Animations! (robot55.jp/blog/need-a-break-watch-these-three-fantastic-short-animations/)
That article was extremely popular (thanks!) so today I decided to give you some more by other well-known Stop Motion Animators. Of course, this isn’t a Saturday morning kids channel matinee, so these video productions are for adults as they are kind of bizarre and, maybe a tad bit scary, for kids… Especially kids who are used to something like Disney Cartoons.
First up is a guy named Dillon Markey. Dillon Markey is known for his work on The Mr. Men Show (2008), Robot Chicken (2005) and Robot Chicken: Star Wars Episode III (2010). Dillon has also worked with many famous animators and even Pes, so I thought he’d be cool to kick us off.
I think if I were a little kid, Dillon’s animation might give me nightmares!
In the late seventies, I used to go to an Art Cinema in Los Angeles to watch movies with my friends. I remember, at that theater, was the first time I had ever witnessed a David Lynch movie. It was “Eraserhead.” Yeah. That was a freaky movie. I saw it several times
One time before “Eraserhead” played there was a short film entitled “Asparagus.” I’ve looked for that animation for years and haven’t ever found it, until today. Alas, this is not with the original soundtrack (which was much more moody and psychedelic) but this new soundtrack also works well for me. This is awesome. It is by a band called, “KR3” who used Suzan Pitt’s animation for their music. Here’s “KR3 Fractures and Sparks.” (https://www.youtube.com/watch?v=Z5q7M7dA24I)
You can see or buy other films by Suzan Pitt here at her personal homepage: (http://home.earthlink.net/~suzanpitt/)
Finally, these artists and their works are all very cool, but what collection would be complete without some sort of explanation or history? That brings us to the “grandfather” of all of this sort of animation who, without him, this stuff might not have ever happened. His name is Ray Harryhausen. You may not know the name, but if you were interested in 50s & 60s Science Fiction, then you definitely have seen his work.
Here’s what Wikipedia says about Ray Harryhausen:
Raymond Frederick “Ray” Harryhausen (June 29, 1920 – May 7, 2013) was an American visual effects creator, writer, and producer who created a form of stop-motion model animation known as “Dynamation.” His most memorable works include the animation on Mighty Joe Young (1949), with his mentor Willis H. O’Brien, which won the Academy Award for special effects; The 7th Voyage of Sinbad (1958), his first color film; and Jason and the Argonauts (1963), featuring a famous sword fight against seven skeleton warriors. His last film was Clash of the Titans (1981), after which he retired. Harryhausen moved to the United Kingdom and lived in London from 1960 until his death in 2013. During his life, his innovative style of special effects in films inspired numerous filmmakers including John Lasseter, Peter Jackson, and Tim Burton.
Ray Harryhausen was even friends with science fiction writer, Ray Bradbury! Wow!
Here is a compilation of some of Ray Harryhausen’s many works. If you are over 45 years old or so, I think you might like this drive down memory lane!
Recently, it seems that animations are all the rage (well, duh, this is Japan!) We at Robot55 are proud to announce that we are working with the fine folks at Ninja Slayer on bringing that exciting new animation to the world! Read about that here: Ninja Slayer Animation Begins April 16th at 11pm on Niconico (http://robot55.jp/blog/ninja-slayer-animation-begins-april-16th-at-11-pm-on-niconico/)
So, until next time! Enjoy the show! I’ll have some more great videos and animations here for your pleasure next week!
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ビデオ制作、格安ビデオ制作、ROBOT55, ロボット・ゴー・ゴー,
In my weekly chores, I produce and direct and make the playlist for a very popular weekly radio show on InterFM entitled, “What the Funday” (Every Sunday morning from 8 am ~ 11 am on InterFM) so I am constantly checking out about 30 to 40 new artists every week. So, I see lots of great stuff. Why not share them with you, dear reader? Yes! Why not?
This Week’s Top 3 New Artist Videos by Robot55 (pronounced: “Robot Go-Go” 「ロボット・ゴー・ゴー」) will showcase what I think are the best of those artists and their videos. So, without any further ado, let’s get into it, shall we?
#3) HAPPY FANGS – Raw Nights (https://www.youtube.com/watch?v=cRZM0DDGgYo&t=10)
I read a review of Happy Fangs that said, “A raucous force of noisy guitar and anthemic vocals that thrill me like the late-1970s sounds of X-Ray Spex, Siouxsie, & Suburban Lawns.” Boing Boing online zine wrote: “Happy Fangs is a war-painted and wiry rock trio. Rebecca brings her high-energy vocals. Mr. Cobra brings his grit-pop guitar. Jess brings her hard-hitting melodic beats.”
Wow! I like that! I just had to check them out. Glad I did! They are at this week’s #3 on the video countdown!
#2) Jordan Allen – Set in Stone (https://www.youtube.com/watch?v=CRkqHK9hErg#t=79)
Some people like to say Jordan Allen is somewhat like Jake Bugg or Alex Turner. I think Jordan Allen has more of that raw sound that I like. The amazing thing about Jordan Allen is that he isn’t signed to an record label! So, since Robot55 is always cheering for the little guy, here he is at #2!
#1) Findlay – Greasy Love (https://www.youtube.com/watch?v=_JwqRHE1Q2E)
Findlay is from London. Findlay is now getting a buzz about her and this great video. She was the opening act for Jake Bugg and performed to a sold out crowd at Dot to Dot 2013. This is Pop Music with an edge…. Because I’m such a wimp (and this is a family web site) I didn’t link to her other video, “Electric Bones.” See that one here: Findlay – Electric Bones (https://www.youtube.com/watch?v=LEWt2-3AO_M)
And finally, this week’s giveaway is Shonen Knife. This was shot in Tokyo and Osaka and the total budget was well under $1000! The girls were thrilled with the video and so were their fans!
Extra! Shonen Knife – Ghost Train (https://www.youtube.com/watch?v=Iyt6A1oefq0)
At Robot55 we make video productions for businesses and services and products, but we also pride ourselves on making videos for art and music. This video was made by the team at Robot55. Our starting price is ¥80,000 and we are sure we can work out something that fits your budget.
Contact us! contact@robot55.jp
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ビデオ制作、格安ビデオ制作、ROBOT55, ロボット・ゴー・ゴー,
Many friends in the west ask me about YouTube in Japan. Well, YouTube is popular in Japan, but when it comes to junior and high school students and the youth market in this country, YouTube has stiff competition and may even be lagging. Arguably the biggest and most popular video sharing platform in this country is Niconico. So this short article is a primer on Niconico, which used to be called Nico Nico Douga. But, even today, just about everyone still calls it “Nico Nico Douga” – even people I know who work there!
“Niko Niko” in Japanese means “Smile.” So, I guess the creators of Niconico wanted to make a play off that word and hence, “Nico Nico”…. Smile!
Alexa lists Niconico as the 8th most visited site in Japan. And here is a list of The Top 10 Most Visited Sites in Japan:
#1 Yahoo.co.jp (Japanese version of portal site) Yes, Yahoo is huge in Japan!
#2 Google.co.jp (Japanese version of portal site)
#3 Amazon.co.jp (Japanese version of portal site)
#4 Fc2.com (a free blog service)
#5 Google.com
#6 YouTube.com
#7 Rakuten.co.jp (Online retail shopping)
#8 Nicovideo.jp
#9 Facebook.com
#10 Twitter.com
Did I just hear your jaw drop to the table? Yeah, that’s right; Niconico is more popular here than Facebook or Twitter!
Niconico started out as Nico Nico Douga; a sort of hi-bred mix of YouTube and Japan’s Denpa 2 Channel. Denpa 2 Channel is a bulletin board system (BBS) that is hugely popular in Japan; especially amongst young people.
While YouTube allows viewers to add comments below the videos, Niconico allows viewers to chat and comment on the video they are watching while they are watching it! It’s pretty neat and definitely a “Japanese Thing.” The comments appear on the screen as viewers watch and they can chat back and forth while watching.
For me, I find the comments on the screen as an interference, but the Japanese kids like to watch and chat at the same time…. It’s somewhat similar to today’s games like Minecraft where one can play while chatting with friends at the same time.
The curious thing, I reckon, about Niconico is that you must sign up to view it, yet it is still hugely popular. I hate signing up for anything! At Niconico , there are two types of registered accounts at Niconico ; Free membership (that’s me!) and Premium-membership. The Premium-membership fee is ¥540 yen a month.
You’d think, though, that few would actually pay to watch videos. Think about it; would you pay about $5 (USD) a month to watch YouTube or use Facebook? Nope? Neither would I. But, in Japan it is different! As of January 2012, Niconico had surpassed 1,500,000 premium members! As of October 31, 2011, Niconico had over 23,690,000 registered users, 6,870,000 mobile users!
Another interesting thing about Niconico is that almost everything on it is User Generated Content whereas YouTube has tons of content that are old TV shows, etc. In fact, due to very strict copyright laws in Japan, it is forbidden to upload TV shows on Niconico.
Niconico users are often making music or remixing existing items with their friends and uploading the finished songs to the website.
Have you ever heard of Hatsune Miku, the Vocaloid? Well, she, uh, her, uh…it? Hatsune Miku became big in Japan through Nico Nico Douga. She is still huge on the site.
Niconico has a huge fan base of “Nico Chuus” (Nico Nico Douga junkies). Kids who watch a huge volume of content on Niconico everyday.
The service is now available in Japanese, English and Chinese so it might seem the company has its expansion plans set up for Asia where BBS is much more popular than in the west. Anyway, next year will be Niconico’s 10th year and she is still going strong. When it comes to a user generated video sharing platform, then I doubt that Niconico is going to be crushed by the competition anytime soon; especially since Niconico has a tight grip on the Japanese youth market.
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Here is a Hatsune Miku video that I captured from Nico Nico Douga for you a while back (it is on YouTube because I figure if you are reading this (in English) then you don’t have access to Niconico!)
ビデオ制作、格安ビデオ制作、ROBOT55, ロボット・ゴー・ゴー,
A still photo of Mr. and Mrs. Matsumoto who ran my favorite local fish store
(写真:格安ビデオ制作、ROBOT55, ロボット・ゴー・ゴー)
Good day, humans! It is I, Robot55 greeting you with 3 more helpful and free video tips on how to make your videos and home photos much better and professional looking.
Of course, many people will say, a great video comes from fantastic camera angles, beautiful people, and great music. But we might have a slight problem there. Most of us do not look like Johnny Depp or Angelina Jolie; we don’t play an instrument and we might have trouble getting great camera angles.
The last time I looked, I didn’t look like Johnny Depp (but thought I’d make quite a charming can of Campbell’s Soup – Andy Warhol would have loved me!) And I also can digitally compose music and my GPS system helps me to take perfect camera angles every time.
But enough about my robot perfection!
Well, at least for your camera angles and lighting, Robot55 can help you out there with our Free Series: Video Tips! Make Your Own Video For Your Business For Free! Part 2 (www.robot55.jp/blog/video-tips-make-your-own-video-for-your-business-for-free-part-2/)
At that article you can find links that help you to take better photos and videos in just a snap if you remember the simple tips. For music? Well, if it is your own business video being made yourself, you can make your own music or, just don’t have any music at all. That’s fine too because any video – even without background music – is better than no video at all! Please refer to: 90% OF ALL PEOPLE SAY A VIDEO HELPS TO DECIDE A PURCHASE! (www.robot55.jp/blog/90-of-all-people-say-a-video-helps-to-decide-a-purchase/)
… Oh, and speaking of Andy Warhol, did you know he was quoted as saying, “My idea of a great photo is one with famous people in it that is in focus”?
Indeed. Perhaps making great photos and videos isn’t that difficult if you keep in mind our weekly tips!
Today, here are three extremely simple and important points to help you make a video for your business, service, product or organization that is sure to increase your sales or profitability.
1) Keep your video short!
Research data shows that short videos are better for getting your message out than a long video. Why? Because people will not watch long videos – especially if they are watching on a smart phone or table device. Remember the old Shakespeare line from Hamlet: “Brevity is the soul of wit.”
How many times have you been to a meeting or a wedding where someone had to give a speech and they were boring and kept on talking and talking until you… ZZZZZZzzzzzzz…. Oops? Where was I? Oh, yeah. Keep it short.
For online videos on Youtube, Facebook or your company or business page, three important key numbers are “10 seconds,” “30 seconds”, “60 seconds.”
A ten seconds video? No. But that’s how long you have to grab the attention of viewers in a video marketing clip. According to research by Visible Measures, 20% of your viewers will click away from a video in 10 seconds or fewer. After that, you’ll lose about 1/3 of your viewers by 30 seconds, 45% of them by 1 minute and anearly 60% by 2 minutes. So it is obvious that your video should be 30 seconds to 60 seconds in length at the most!
Of course, with your business, you probably have several hour’s worth of great information that you want to share with your viewers and potential audience. But, keeping in mind Shakespeare, that means you have to give your audience the most important information they need within a few seconds. Brevity truly is the soul of wit. It takes a great mind and skill to create a good message in a short amount of time.
Catch your audience or potential client’s attention within 30 ~ 60 seconds and they’ll come looking for more information. The data shows this to be a marketing fact. See: More Data Proving That You Need an Online Video For Your Business (www.robot55.jp/blog/more-data-proving-that-you-need-a-video-for-your-business/)
Need help writing a short, but effective script? See: Make Your Own Video For Your Business For Free! Part 3 – You Need a Map: How to Write a Script! (http://robot55.jp/blog/make-your-own-video-for-your-business-for-free-part-3-you-need-a-map-how-to-write-a-script/)
2) Get Steady Images! Use a Tripod!
A good, heavy tripod will do more to improve your images than just about anything else in your arsenal. And make sure you have a good and heavy tripod. A, light, cheap, flimsy tripod might actually models do more harm than good. You definitely need a tripod for your opening scenes of your business or store (or outside in nature). You may think you have a steady hand, but nothing makes a video look more amateurish than a shaky image. And there is no way you can be more firm and steady than a tripod!
Beside that, how does a tripod help you? Besides holding the camera steady, a tripod allows you to free your hands and give directions or even appear in your own video. Also, when you hand hold a camera, as director, if you speak, your voice will be especially loud as you are right behind the camera. You do need good sound (see #3 below) but, standing behind the camera talking isn’t the way to do that. So always use a tripod!
But what if you don’t have a tripod? If you don’t have a tripod, then brace your camera on a table or a stack of books or some furniture. If you are standing, then lean against a wall or fence to get better support.
Here’s one quick tip for cheapskates (like me) to get great shots without a tripod; sit down on your butt. Bend your knees up and brace your elbows on your knees as support. Wallah! Instant Human Tripod!
3) Get better sound!
Well, one of the worst things about amateur videos is the sound quality. Now, since this is a series about making better videos for free, I’m not going to tell you to go out and buy a microphone for your camera. So, how to get better sound from the microphone that exists on your current camera or smart phone or table device?
a) First off, try not to speak while you are video taping with your camera. The sound will be terrible. The solution? Get close to your subjects and fill the screen with their image; and only have those in the picture speak. Get close! The in-camera microphones are built with automatic limiters so they capture all sound. If the subjects speaking are far from the camera, the limiter will increase voclume and you’ll get more and more background noise (cars driving by, city noises, etc.) Get your subject to fill the screen and speak, that way your microphone will allow you to take the best sound possible. (For more on getting people in the screen correctly, see Video Tips! Make Your Own Video For Your Business For Free! Part 2 (www.robot55.jp/blog/video-tips-make-your-own-video-for-your-business-for-free-part-2/)
Well that’s it for today’s free 3-point lesson.
Of course, if after making your video, you decide that you might want a little more of a professional video production in Japanese or English (or any other language) then please think about us at Robot55. We are specialists in 30 Second and 60 Second videos for all areas of business videos, restaurant videos, service videos, product videos and more. Contact us if you just want to talk about it (free consultations) and let us give you a free estimate.
Or if you have any questions at all about making your own video, feel free to write directly to me and ask away! I’m here to help you! Let’s have fun making videos and making more money for your business!
Email: contact@robot55.jp
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For more free tips:
Video Tips! Make Your Own Video For Your Business For Free! Pt. 1 (www.robot55.jp/blog/video-tips-make-your-own-video-for-your-business-for-free-pt-1/)
Video Tips! Make Your Own Video For Your Business For Free! Part 2 (www.robot55.jp/blog/video-tips-make-your-own-video-for-your-business-for-free-part-2/)
Make Your Own Video For Your Business For Free! Part 3 – You Need a Map: How to Write a Script! (http://robot55.jp/blog/make-your-own-video-for-your-business-for-free-part-3-you-need-a-map-how-to-write-a-script/)
ビデオ制作、格安ビデオ制作、ROBOT55, ロボット・ゴー・ゴー,
こんにちは!ROBOT55(ロボット・ゴー・ゴー)です♬
昔、フランス映画に「素晴らしい気球旅行」なんてのがありましたが、やっぱり気球やヘリコプターから撮影した映像って見ていて気持ち良いですよね〜!
ビジネス用動画でも本社ビルを空から撮ったりすると急激にハリウッド映画っぽくなって高級感が増します。他にも高層マンションや分譲住宅地、学校、神社・寺、キャンプ場、スキー場、或いは美しい山や川、海をフィーチャーした観光ビデオとか、空撮したら相当かっこいいだろうな〜って思うシチュエーションって結構あったりします。
でもこういった撮影はそれなりに財布にも厳しいんだろうな〜って普通に思いますよね? Continue Reading…
If your business doesn’t have a Facebook page, then you need to make one today. Why? It’s free for one. And a Facebook page for your business is a great way to promote your business, service, product or organization.
Did I already mention that it is free?
Nothing can beat free in my book when it comes to promotion!
All you need to do is to take 2 ~ 5 minutes a day to update your Facebook page and to connect with your customers and potential customers. That’s not too much, is it? Especially if you are a small business; just spend a few minutes everyday to promote your business instead of spending hundreds or thousands of dollars on buying promotion?
It’s your business, service, product or organization; your call. As for me, I’ll take free anyday. By the way, I gathered nearly 6,250 “Likes” on my program Facebook page in a year. If you make the effort, you’ll be rewarded. (Please come “Like” that Facebook Page. It’s for my radio show! https://www.facebook.com/WhattheFunday76.1?ref=hl)
It’s that simple.
There’s more! Facebook now has a brand new function that allows your video to play automatically if someone visits your page. The visitor doesn’t need to click anything! The video just starts playing if you embed the video directly into your Facebook page instead of just adding a link to a Youtube video.
I think this function is confusing to people if you have a bunch of videos on your Facebook page. But, say, if you only have one, it’s perfect! I highly recommend it!
We made a video production for a young couple who run a yakitori named “Flat” near my house. It was great fun making their promotion video, and Flat is the best Yakitori restaurant around!
In the case of Flat, there is only one video on their page – the one we made – so it is extremely eye-catching and effective. Here’s a screen capture of their top page on FB… (Go see the actual page on FB here: https://www.facebook.com/yakitori.flat)
And, if you just scroll down a touch, you’ll see the video embedded in their FB page. It’s like a TV commercial at the top of their page! AND if you click the “Keep on Top” Tab, the video will stay at the top of the page forever! Just what you want!
To see the actual video, and not just a screen capture, go to the “Flat Yakitori” Facebook page here: https://www.facebook.com/yakitori.flat
This video at the top of their Facebook page makes the page, “Come Alive!” It brings in more customers as people can see inside the restaurant and know what kind of people the owners and workers are. It is nearly perfect!
On a side note, I was watching the video earlier today and then I thought, “Someday, maybe 10 or 15 or 20 years from now, they’ll look back on this video and have fond memories of a great business and how the video WE MADE helped them to do a good business and make money; as well as wonderful memories.
Make your own Facebook page and make your own video to promote your shop, restaurant, organization, service or product.
If you need help making the Facebook company page or if you need help or just advice on making a great video by yourself or you’d like to discuss the best quality and price in Tokyo, feel free to contact me, Mike (or in Japanese write to Ken) at Robot55. We are at your service!
Email: contact@robot55.jp
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*Oh, and please come “Like” our Robot55 Facebook page here:
https://www.facebook.com/robot55video?ref=hl
*And, please give “Flat Yakitori” a “Like” too!!!!!
https://www.facebook.com/yakitori.flat
(Image at top is the first – totally ripped off design – of the robot for Robot55.)
May I brag? I’ve had so many people tell me that they love the Robot character we use for Robot55. Thanks. I made him myself…Uh, no… That’s not true. Ayumi, our president made him. Besides being a sort-of genius engineer and designer, she’s a mad scientist!
Since I can remember, Japan has always had a lot of robots (be they real, giant or otherwise) as well as monsters and ghosts. When I was a kid growing up in Minnesota, we always thought it was strange. I remember asking my mom (who was Japanese) why the Japanese had so many weird monsters and robots everywhere. It’s bizarre when you stop to think about it; Japan had lots of robots, etc. since way back when. Now, in 2015, Japan has robot restaurants and all sorts of funky aluminum creatures… And, as for monsters, I guess Fukushima Dai-Ichi could fit that bill.
How little did we realize when we were little kids, that this 60’s Japanese Kitsch was extremely cool…. How little did we realize that those toy cars made out of aluminum beer cans that came from Japan in the sixties would be worth thousands of dollars to collectors today. How could we realize, as little kids, how dumb we were? The robots, monsters and toy cars from Japan were waaaaaay cool. Us dumb dorky kids were the ones who weren’t cool.
I looked up some cool videos of the seminal Japanese robot character: Giant Robot. That cartoon was known as “Johnny Sokko and His Giant Robot” in the USA. I turned on this Youtube video link and watched. “Ah!” I thought, “I remember this TV show! His finger is a rocket!”
A minute later, my wife peered out of the dining room, when she heard the theme song of Giant Robo and exclaimed, “I loved this TV show! When it ended, I cried and cried!” (She started to cry right there too! She’s so sweet)
Watching my wife relive a moment of her childhood brought tears to my eyes! She reminded me of my mother; and, her emotions remind me, once again, just how romanticist and delicate the Japanese can be.
I love Japan and the Japanese people!
Here’s a trailer for Giant Robot…
… Maybe this is just one more clue into why the Japanese have a fascination with robots and giant radioactive creatures from space and the bottom of the ocean….
NOTES: Giant Robo first appeared in Weekly Shonan Sunday in 1967. The Giant Robo manga (comics) first appeared in a weekly comic book called Weekly Shōnen Sunday on May 1967. Written by Mitsuteru Yokoyama, Giant Robo tells the story of Daisaku Kusama, the titular Robo and an evil secret society known only as “Big Fire.” In October of the same year, a live-action adaptation premiered on TV Asahi.